'The Selfie Vote'
Pay attention all you Presidential candidates and don’t say we didn’t warn you: The Millennials are coming! “Millennials are likely to make up at least a fifth of the electorate, so in that sense, they’ll have a huge amount of voting power,” Kristen Soltis Anderson, author of The Selfie Vote, told Hollywood on the Potomac. “I think this is also a generation that’s very up for grabs. In recent elections Republicans have done very well with older voters and Democrats have done very well with younger voters.”
“It hasn’t always been the case,” she added. “In the 2000 presidential election, George W. Bush and Al Gore pretty much split the youth vote and they split the senior citizen vote. There was not a big difference when it came to age if you were looking at how people voted. Nowadays, it’s not the case. Older voters lean much more heavily Republican, younger voters lean much more heavily Democratic. But if this persists, there’s a lot of research that shows young voters will stay Democratic over the course of their lifetimes. Some may change, I mean the generation may shift, but overall it creates headwinds for Republicans if young voters break so heavily against them. So in this election, young voters will be really important because Obama’s not on the ticket, so it remains to be seen if young voters will stay voting very heavily Democratic or if Republicans have this opening to try to win them back.”