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The Increasing Value of Eco-Friendly

Given the ever increasing interest in "green" technology and living, it isn't surprising that the real estate industry is adjusting to some new realities. In the past, when an agent put a client's property in the Multiple Listing System (MRIS), there was no particular place to highlight properties in which owners had invested in green technology.

So MRIS has just added several "green" categories to the listing profile in the system which enable listing agents to promote these unique positives in a given property. This is being driven by both buyers and sellers...buyers looking for property which has some of these features, and sellers wanting to differentiate their properties by virtue of these features.

Maybe more importantly, this will enable appraisers to more easily take eco-friendly features into account when appraising a property for sale.